Stephen Curry has a new Brita water ad — and it’s very strange

@its_whitney/Twitter

What exactly is Steph Curry doing? The internet is trying to figure that out after coming across his newest ad for Brita, shot alongside Vine star and comedian Rudy Mancuso.

Videos by Rare

Firstly, take a moment to watch a clip from the ad.

If the following reactions popped into your head right after, know that you aren’t alone.

But there was also a second school of thought.

https://twitter.com/bayani13/status/949421248324427776

The internet mostly had questions.

Others already had plans for the song.

Aaaaand the internet just went back to criticizing the ad.

https://twitter.com/KofieYeboah/status/949407814547574786

https://twitter.com/ewangs/status/949427134304604162

https://twitter.com/VeynzarA/status/949682867797344256

At least one publication tweeted that the ad was “painfully bad.” Ouch!

The NBA star shared more for anyone who was interested.

Oh No What GIF by Identity - Find & Share on GIPHY

(H/T Twitter)

RELATED: Brad Pitt bids massive amount to watch “Game Of Thrones” with Emilia Clarke

What do you think?

One punch started a bench-clearing brawl at a high school football game

A celebrity chauffeur murdered his wife and two children before turning the gun on himself in a gruesome Hollywood massacre, police say