The late Roger Ailes launched Fox News in 1996 with the familiar slogan “Fair & Balanced.”
As of this week, the network will drop the tagline, reports NY Mag. “Most Watched. Most Trusted.” will be used in its place.
One network executive reportedly said that the original slogan was “too closely associated with Roger.”
A spokesman informed NY Mag that the decision would not impact the network’s decisions regarding content.