Culture

Check out the beautiful Pantene commercial about gender equality that went viral

TRUE DOUG PIC

, Rare Staff

Posted on

Despite decades of perseverance, gender inequality is still very much alive around the world. Though it was released last month by Pantene Philippines, this viral video has only recently received a global ad push by parent company Proctor and Gamble. The video, set to a haunting rendition of “Mad World” by Tears for Fears, illustrates the differences between men and women in the working world.

For example, the video dictates that if a man walks down the street in dapper attire he is smooth. If a woman were to walk down the street in similar dress, she would be labeled as a show off.

After catching the eyes of Facebook COO Sheryl Sandberg, the video has quickly generated a buzz worthy of the important questions it raises. Check out the video above, and take a moment to think about how men and women are defined by our culture.

TRUE DOUG PIC
Douglas Barclay is an associate content editor at Rare. Follow him on Twitter @douglabarclay17
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