Tuesday night’s State of the Union had the worst ratings since Bill Clinton’s lame duck SOTU in 2000.
The total individual viewership amounted to 33.3 million people, a sharp 19,000,000 decline since 2008, while a mere 20.7 percent of American households tuned in.
Herman Cain’s conjecture on the reasons for the steep drop off:
1) Most people figured they wouldn’t hear anything new.
2) Most people would think they’d hear hyperbolic self-praise over this year’s “achievements.”
3) Most people thought that anything new that could be announced would be “small ball.”
For more, including Herman’s critique of the empty emotional appeal, listen on.