Shake Shack now serving Shackburgers and a custom treat to its new West U customers

The wait is over: Shake Shack in Rice Village is up and running.

The beloved fast-casual restaurant opened Wednesday serving up something exclusive to its new neighborhood: a West U-nicorn custard.

Videos by Rare

Videos by Rare

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The vanilla-based dessert incorporates Unicorn Bait cookies, Fluff Bake Bar, as well as strawberry puree and salted caramel sauce.

The lines may have been just a touch longer for the special meal-ender.

While there are already two places in Houston to get a Shackburger — the Galleria and Minute Maid Park — the new location in the old La Madeleine space off Kirby Drive is already winning over fans:

RELATED: Houston’s third Shake Shack is coming to Rice Village

What do you think?

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