1960s advetising: A decade of creative revolution.
1. American Tourister luggage
Nothing says “durable luggage” like a gorilla tossing a suitcase around a steel cage. This was the first spot of the “Gorilla” campaign, which started airing in the late 1960s, and obviously featured a real gorilla. (Note how quickly the man exits the cage after dropping off the suitcase.) Follow-up spots used a man in a gorilla suit. Ad agency: Doyle Dane Bernbach
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2. Laura Scudder potato chips
The “noisiest chips in the world” – hence the Noise Abatement Pledge. Ad agency: Doyle Dane Bernbach.
3. Heinz pickles
Soggy pickles? Oh, hell no. Grandma opens a can of whup-ass on the entire restaurant staff, then a jar of crispy Heinz pickles. Ad agency: Doyle Dane Bernbach
4. Noxzema
Burlesque-ish shave cream ad from ad from the William Etsy ad agency.
5. Braniff Airlines
Men worldwide are heading to their favorite travel site to book a flight on the now-defunct Braniff Airlines. The “Air Strip” campaign, from by the great Advertising Hall Of Fame copywriter Mary Wells.