When life hands you mimosas, make the mimost of it. And have a bloody good time with those Bloody Marys while you still can. Because service will soon be cut off in New York.
“Bottomless brunch” drink specials already are technically against the law in the Empire State. According to the New York State Liquor Authority (SLA), the state’s liquor statutes don’t allow the “selling, serving, delivering or offering to patrons an unlimited number of drinks during any set period of time for a fixed price.”
That law had been mostly overlooked for brunches. Now the Hospitality Alliance, which represents New York City restaurants, has sent a press release out to its members telling them they’d better put the kibosh to all those “unlimited drink specials” pronto.
Hospitality Alliance sent out the press release at the behest of the state regulators. It warned, “NYC restaurant and nightlife operators should familiarize themselves with the law by reviewing the following information courtesy of the SLA.”
It was a well-telegraphed threat, in other words. Foodie website Eater warned, “while the SLA hasn’t cracked down yet, it’s only a matter of time before it puts a stop the practice of pounding as many bloody Marys as possible before 3 p.m.”
New York restaurants can still offer two-for-one specials and discounts of up to half off of the regular price. But the liquor cops are poised to make the boozy Sunday brunches, like horse-drawn carriages, a thing of the past.