HGTV’s “Fixer Upper” couple Chip and Joanna Gaines have had skyrocket fame in the last year, so much so that they almost don’t know how to handle it all.
“All of a sudden, we were just going back and forth, and you just see people driving by and going, ‘There’s Chip and Jo.’ They only know us on the show, so the fact that so many people were getting this as their first impression of the ‘real’ Chip and Jo was not good,” wife Joanna recalls of a trip in North Dakota.
In an interview this month with Texas Monthly, the couple talk about all the growing pains of fame.
“It’s just such an honor to be in this position, and the opportunities, the things that come with this that we would’ve never dreamt of in a million years, I think certainly overshadow the fact that there are some downsides to this, and those are somewhat obvious,” Chip shared of their experience.
The couple have of course had their fair share of backlash now that they are in the public eye. They recently were criticized for charging $1,295-a-night at a house of their’s on AirBnB.
“They don’t realize it’s not for a room, it’s for a whole house!” Chip told the magazine. “Our entire mission with this thing was to give our guests the chance to stay in a Fixer Upper. And this one is special because it’s modeled after our house.”
When asked about why America loves them, HGTV general manager told Texas Monthly it’s “their perfect imperfections.”
“They have the kind of marriage and family you’d want. It’s not perfect. He does silly things, and they occasionally trip over their words or sweat on each other. They are the best of what’s real in life. It’s not a kind of fantasy—perfected, glossy, everything works every second. There’s an authenticity in their relationship and that comes through in the show.”
The couple feels incredibly passionate about their work.
“I want to be known for what we love to do, what we’re passionate about,” he said. “It’s just such an honor to be in this position, and the opportunities, the things that come with this that we would’ve never dreamt of in a million years, I think certainly overshadow the fact that there are some downsides to this, and those are somewhat obvious.”